"Art is Business" FRCBP   Report by Daphne Burgess Bowens

The public outreach campaign involves high school students from Luther Burbank High
School, a school within the Sacramento City Unified School District. The project includes a paid
internship program where students will adopt the area around Luther Burbank High School and
develop ideas for improvement. 

This self-directed outreach campaign may consist of options such as performing litter source assessments, conducting business outreach to offer local businesses cigarette and trash receptacles, adopting an area to routinely clean up litter, organizing clean-up events, and beautifying the neighborhood with public art. Students will be led by a paid college student(s) and guided by Keep California Beautiful mentors and local business owners.

The broader community beautification stretches from the Florin Square Shopping Center
(home of the Sojourner Truth African American Museum) along Florin Road and towards Highway
99. The Project will include creative placemaking such as banners, box wraps, murals;
water/sound features; interactive structures; wall poetry; landscaping; and museum signage. The
works of art will provoke thought by providing an educational platform for children, youth, and
families to engage and read the historical content created on the art pieces.

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